Marketing Director/Bangalore (Karnataka,India)/15+years of Exp/Client:- Multinational Information and Communication Technology Company/8 Digit annual salary + Full Executive Benefits + Share Options - Thiyagarajakumar Ramaswamy's - Leadership Stage Jobs India Executive Dream Career Placement and Executive Dream Career Management Firm
Position :- Marketing Director
Ref :- Leadership Stage India Dream Jobs 30032/2015-16
Location :- Bangalore (Karnataka,India)
Sector :- Multinational Information and Communication Technology company
Job Type :- Senior Executive
Salary :- 8 digit Annual salary + full executive benefits + Share Options
** Open for International Applicants/Candidates
The Role
Being a high-energy, enthusiastic person with a results driven and “can do” attitude, you will have outstanding verbal and written communication skills, excellent relationship building skills and you will have had several years of experience in a B2B Senior Marketing role, ideally within in an ICT company.
You believe in doing things differently. Rather than following the outdated “sugar rush” marketing campaign approach like most B2B organisations, you understand and are passionate about inbound marketing techniques such as content marketing, social media and lead nurturing. You may have had some experience with marketing automation, but you certainly understand that the way buyers search for information online has fundamentally changed, and you have the skills and experience to reach them in the right places, with the right message, at the right time of their buying process.
As Marketing Director, the job will entail the following key functions, essential to leading our marketing practice and ensuring our business growth:
Responsibilities
Inbound Strategy - ensuring an "Always - On" Marketing Engine
Campaign and Vendor Management
Management and Process
What is attractive about this role?
Desired Skills and Experience
The ideal candidate will hold the following skills and experiences:
Desirable criteria
Make sure to tell us about the achievement you are most proud of and what you learned from it.
Ref :- Leadership Stage India Dream Jobs 30032/2015-16
Location :- Bangalore (Karnataka,India)
Sector :- Multinational Information and Communication Technology company
Job Type :- Senior Executive
Salary :- 8 digit Annual salary + full executive benefits + Share Options
** Open for International Applicants/Candidates
The Role
Being a high-energy, enthusiastic person with a results driven and “can do” attitude, you will have outstanding verbal and written communication skills, excellent relationship building skills and you will have had several years of experience in a B2B Senior Marketing role, ideally within in an ICT company.
You believe in doing things differently. Rather than following the outdated “sugar rush” marketing campaign approach like most B2B organisations, you understand and are passionate about inbound marketing techniques such as content marketing, social media and lead nurturing. You may have had some experience with marketing automation, but you certainly understand that the way buyers search for information online has fundamentally changed, and you have the skills and experience to reach them in the right places, with the right message, at the right time of their buying process.
As Marketing Director, the job will entail the following key functions, essential to leading our marketing practice and ensuring our business growth:
Responsibilities
Inbound Strategy - ensuring an "Always - On" Marketing Engine
- We have recently undergone some strategic changes to approach our marketing in a more holistic, sustainable, long-term structure
- It will be your responsibility to drive and contribute to the new initiatives by continuing with the internal processes and structures we have put in place relating to:
- Sales & marketing alignment
- Content marketing (thought-leadership)
- Content creation
- Content distribution
- Social media (particularly Linkedin for social selling)
- Lead nurturing
- PR
- Integrated campaigns
- This includes running weekly team meetings, managing the content calendar, managing the events calendar, staying on top of & directing the Company around content ideas and thought-leadership, and ensuring that our “always-on” marketing engine remains well fueled!
Campaign and Vendor Management
- As well as inbound marketing activities, we also run multiple outbound marketing campaigns throughout the year, to achieve specific lead-generation objectives
- Part of this management involves building strong relationships with our vendors to ensure we are initiating joint marketing activities, as well as running our own
- You will be overseeing, and will contribute to, ensuring that these campaigns each have a solid strategy, fully formed target markets and buyer personas, on-target messaging, and that anything we send out is unique to us and what we do (not “out of a box)
- This will include managing a budget for campaigns, working closely with vendors who may be part funding campaigns, overseeing suppliers, ensuring successful campaign execution, and driving follow up actions with the sales team
Management and Process
- You will be responsible for ensuring our marketing systems and processes are running smoothly and all talk to one another. This will be a mix of our social media tools, CRM and marketing automation platforms
- You will be in charge of overall marketing budget management so will need to supply regular budget and ROI reports to senior management to track progress
- As well as being instrumental in delivery of some marketing activities, you will also have a team of marketers, content writers, agencies, PR etc to manage who you need to keep working efficiently, providing you with everything you need to manage a successful marketing practice
- These include:
- Internal Marketing Manager
- Internal Social Media / Telemarketing / Assistant
- Content creator
- PR agency
- Creative agencies
What is attractive about this role?
- The Information and Communication Technology industry is an exciting one to be part of if you like working in a fast-past evolving industry, offering up new challenges and opportunities for everyone who works in it
- This role is not your average B2B IT marketing role, and we are not looking for the average B2B IT marketer
- This would suit a marketer who is ready to take a step up on their career ladder into a role incorporating many responsibilities, leading our marketing practice
- We understand that the self-educated buyer feeds themselves with information at each stage of their buying process and does not want to be hit with interruptive traditional marketing campaigns. Rather we have to really understand who our buyers are, what they want, and help to educate them, rather than just hard-selling our products & services
- If you have experienced better, and more integrated, ways of successful marketing, this role will be your place to shine
- We do not expect you to take a back seat in the company, rather we expect you to drive all marketing activity for the company and inspire our resources to give you what you require to succeed
Desired Skills and Experience
The ideal candidate will hold the following skills and experiences:
- Marketing / business / communications related degree
- At least 15+ years experience
- Experience in B2B marketing, ideally in IT/ICT, but this isn’t essential
- Experience with inbound and outbound marketing techniques, including digital marketing, SEO/SEM, content strategy, social media and lead nurturing etc.
- Used to working closely with Sales, to drive better outcomes for them
- Strong verbal and written communication skills
- Confidence to drive a whole Company movement, ensuring everyone is assisting you with what you need e.g. thought-leadership
- Proven track record of accomplishment in developing successful marketing strategies and plans
- Experience with managing multiple projects, brands and campaigns
- Persistence and resourcefulness are also important if you’re to get through to, and engage with, busy senior people
- Must be independent, self-motivated and success-driven, yet willing to work within a team environment.
Desirable criteria
- Experience working with CMS such as Wordpress, Drupal
- Experience with working with email or automation platforms e.g. Mailchimp or automation such as HubSpot or Marketo
- Experience with working with CRM such as MS Dynamics
- Some amiliarity with HTML, Photoshop and InDesign
Make sure to tell us about the achievement you are most proud of and what you learned from it.
We can’t wait to welcome our new Marketing Director, so apply today!
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Please note: Due to the high volume of applications we receive we are unable to respond to everyone. If you have not heard from us within 14 working days of sending your CV then unfortunately you have not been shortlisted for the position you have applied for.
To apply, please submit your CV, in strictest confidence, to Thiyagarajakumar Ramaswamy via email, quoting Reference Leadership Stage India Dream Jobs 30032/2015-16
Your application will be reviewed by Thiyagarajakumar Ramaswamy's Leadership Stage Group,India.. Please be aware we receive a high volume of applications for every role advertised and regularly receive applications from candidates who exceed the job credentials. We will only contact you within the next 14 days if you are selected for interview.
About us
Leadership Stage,India. is a world leading Executive Dream Career Placement and Executive Dream Career Management Firm.
Since 1998, The Leadership Stage Group has helped professionals achieve their career goals. Our programs are intense, personal and highly effective. We possess an unwavering commitment to providing dream career management and executive coaching services that accomplish the unique goals of the clients we serve.
For those who take the search seriously enough to engage a team of experts, we are a fee-based Executive Dream Career Placement and Executive Dream Career Management Firm. We are not recruiters. Recruiters do not work for the job-seeker who is seeking a position. Recruiters work for the company filling job orders. They do not analyze the specific needs and goals of the individual or utilize proven multiple methodologies that will help you get a better job faster.
Q. Why should I consider investing in my Leadership Stage Dream Career Planning and Management ?
A (Dr.T) - People seriously invest in their homes, automobiles, education and retirement. However, most take a haphazard approach to dream career planning and management. Your dream career is your most worthwhile investment. The time and money you invest in your dream career now will return more to you than all other investments made in your lifetime.
For More Details and Registration
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3. Apply Via email
The opportunity extends to your friends and Colleagues who have the skill and potential to WIN as a excelling position.
We look forward to hearing from you at the earliest.
Cheers....
Thiyagarajakumar Ramaswamy B.Tech,MBA,MBL, PGDHRL,PGDCRL ,PGDIPRL,Phd In Mime Theatre,PH.d In QREM Education Policy and Leadership ,SAP, PMP,IJCTC, CPRW, CPCC,CEIP,EMCC,Certified Master Coach
Director/Mentor/Coach/Think TankLeadership Stage India
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Today, we are the world's largest, most trusted and most successful Executive Dream Career Management and Placement Company. Millions of happy engagements happened and continue to happen through Leadership Stage India. We have also pioneered the highly personalized Fee Based Dream Career matchmaking services - Executive Dream Career Management. Our purpose is to build a better world through happy engagement between Company and Leaders.
- Thiyagarajakumar Ramaswamy B.Tech,MBA,MBL, PGDHRL,PGDCRL ,PGDIPRL,Phd In Mime Theatre,PH.d In QREM Education Policy and Leadership ,SAP, PMP,IJCTC, CPRW, CPCC,CEIP,EMCC,Certified Master Coach
Director/Mentor/Coach/Think Tank
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